It’s easy to get stuck at one level in your business. You do the same thing day in and day out and rarely find the time to plan for the future.
But the most successful businesses make a specific plan that lays out their roadmap for growth.
They know where they want to go and what they need to do to get there.
What holds a lot of people back from doing this type of planning is the fear that it will be a big, long complicated process. But…
It doesn’t take a lot of time to create a clear, simple growth plan.
In fact, since the business climate is always changing, it doesn’t make sense to spend days creating a business plan that will be irrelevant in a few months time. Instead, sit down every so often and just go through where you are now and where you want to be. Then decide what you’re going to do to get there.
Sound too easy to be true?
It’s just a matter of walking through a step-by-step process. And that’s exactly what we cover in our course on how to Create Your Business Growth Plan.
You’ll take a look at the key areas of your current business, and then make some decisions about what you want to do going forward. You will come away with a completed Business Growth Plan, along with an action plan and clear deadlines for next steps.
Here are the modules covered in this course:
Module 1 – Reconnect With The “Why” Of Your Business. You’ll remember the reasons why you are in business and your aims for business growth, so that you can reconnect with your motivations.
Module 2 – Revisit Your Ideal Customer
If you want to grow your business, you must be absolutely sure that the customer you’ve been selling to is the same one you want to sell to in the future. In Module 2, you’ll reaffirm your ideal target market and specify your ideal customer profile, so that you know exactly who to market to.
Module 3 – Clarify Your Current Profit Picture
Expanding a business might involve some financial investment. In Module 3, you’ll dig deeper and get a snapshot of your business’s financial situation right now, so that you understand the resources available moving forward.
Module 4 – Reveal Your Strength Assets
We don’t always spend enough time analyzing what works well in our businesses. In Module 4, you’ll learn how to define what you do well as a business, so that you recognize what already works.
Module 5 – Pin Down Your Business Weaknesses
There are always elements of our businesses that we’re not great at. In Module 5, you’ll assess the places in your business where you aren’t performing strongly, so that you can take steps to lessen or eliminate those weaknesses and with some attention, turn them into strengths.
Module 6 – Uncover Your Hidden Opportunities
Though it may not seem obvious, there will be areas within your business that you can leverage for growth. In Module 6, you’ll learn how to identify business opportunities to see where growth can come from, so that you can tap into any hidden potential.
Module 7 – Tackle the Threats to Your Business
Every business encounters threats that come from the competitive landscape in which they operate. In Module 7, you’ll learn how to flag the external conditions that could hinder business growth, so that you are aware of what you need to do to mitigate them.
Module 8 – Explore Your Marketing Potential
As your business grows, the future direction of the marketing strategy is crucial. In Module 8, you’ll analyze current marketing and its effectiveness, so that you know what to focus efforts on going forward.
Module 9 – Assess Your Team’s Development
However big or small your team is currently, now is a good time to take stock. In Module 9, you’ll review how your current team members are working individually and together, so that you can identify changes to make for greater productivity.
Module 10 – Reconsider Your Business Processes and Tools
Efficient processes and tools will make your work go smoothly and help with successful outsourcing too. In Module 10, you’ll examine current business processes and tools to assess if you’re delivering what you need, and to make sure you have the most up-to-date systems.
Module 11 – Create Your Business Growth Plan
Now it’s time to bring everything together and create a plan for the changes you need in order to grow. In Module 11, you’ll put together a comprehensive Business Growth Plan for the next 12 months that will guide and support your success goals.
Module 12 – Review and Refine
In this final module, you will complete a Business Growth Plan with your key metrics and milestones. You’ll also review what you’ve learned and identifying next steps, so you can achieve the goals set for this course.